, the ROI of an SEO campaign often extends long after the campaign has ended, making it even harder to track. Years ago, a study showed that 43% of marketers couldn't measure their SEO ROI. Imagine if every writer had access to data to see the popularity of their articles and the new traffic their content brings to a business! As a writer, having access to tools that show you how you're performing keeps you focused and oriented when deciding what pieces to create next to contribute to company goals. writers do SEO How Content Writers Do SEO The content marketing industry is becoming more data driven as it matures. This means that leading writers company employee list adapted by becoming more technically savvy, using tools that provide data to justify why particular content is needed, as well as tools to show how it performs after publication. This Whiteboard Friday video details how bloggers should SEO optimize their posts. A good portion of the video is dedicated to teaching bloggers how to research during the pre-writing process. The principle of the video is as follows:Choose an objective for the position Choose an audience Find 3-5 long-tail keyword phrases Scope of competition Create the position Only the last step has anything to do with the creative process; all of these SEO suggestions take place before the first word is written. As a result, you will almost never find a